Designed for bodies
Products should meet people where they are, with forms that feel natural in the hand.
ORBÉ began with one frustrating grooming moment, became a patented invention, and earned multiple offers on Shark Tank. This is the next chapter of that original idea.

In 2018, founder Landon McKinnis had another uncomfortable shaving experience and asked a simple question: why did the available tools still feel poorly matched to the body?
Most groomers were built around a straight handle. The body is not straight. Landon started sketching a tool that could sit closer to the hand, follow curves, and make the routine feel more natural.
The first working prototype arrived in 2019. Its palm guided shape became the foundation of a patented 360 degree grooming system that could be used by women and men across many areas of the body.
The original product launched as GoNutz, a bold name that helped the invention break through. Its distinct shape later carried Landon into the Tank and sparked a memorable bidding moment.
ORBÉ is the new primary brand for the same patented grooming system. The name reflects the product itself: rounded, intuitive, and designed for every body. During the transition, some orders may arrive in current GoNutz packaging. The product and complete bundle remain the proven system customers know.
Products should meet people where they are, with forms that feel natural in the hand.
Body grooming is personal. ORBÉ welcomes women and men without shame, pressure, or suggestive messaging.
Innovation should be visible. ORBÉ does not look like every other trimmer because it was not designed like one.

ORBÉ combines a founder led story, patented product differentiation, Shark Tank recognition, and an inclusive customer base. The mission is simple: make body grooming easier to approach and easier to own.